PDP



Kleenex YCN Brief

At the end of my second year we were put into groups for two weeks to do one of this years YCN briefs.As a group we chose the one to get men to buy and use kleenex. Here is my idea.

Here is a story board for an advertisement for Kleenex it’s to persuade young men to use and buy more tissues. It shows two men having a drink in a pub, one goes to the toilet whilst the other knocks over his friends drink he pulls a Kleenex from his pocket and mops it up. He then rings it back into the pint glass just in time as his friend comes back from the toilet who is unaware of what’s happened and takes a mouthful of his pint as his friend smiles to himself.

story-board-finishedI recently went on the YCN website to look at who received commendations for this brief, here they are.

Emma Townley & Howard Barker

kleenex-1

kleenex-2

kleenex-3

kleenex-4

Emma Whalley & Jennifer Walls

1-cinema

2-Bench

3-hannah

4-shoes

Andy Griffin

billboard

print-advert

tube-ad

Laura Blackburn

wall-photo

poster3

busadfinal1

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